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Momogi

Momogi, an Established Ready-to-Eat Snack in Indonesia, Wins a Southeast Asian Award

REPUBLIKA.CO.ID, JAKARTA — The popular Indonesian snack brand, Momogi, received the Ready-to-Eat Food Rising Star Award at the Philip Kotler Center for ASEAN Marketing Award 2024, held during the Markplus Conference 2025.

This prestigious event was part of The 10th ASEAN Marketing Summit, a strategic forum that highlighted the theme, “Reimagining Marketing for The Next ASEAN,” and served as the opening to the Markplus Conference series. The event featured leading business figures and marketers from across ASEAN to share innovations, ideas, and strengthen business networking among countries.

Ina Tuti Marlina, Vice President International Business at Sari Murni Group, expressed her gratitude for the award. “We feel very grateful and honored to receive the Rising Star Award for Momogi. This success motivates us to continue innovating, delivering the best products, and providing a greater contribution to the snack industry in Indonesia and ASEAN,” she said in a written statement on Tuesday (6/2/2025).

Momogi also participated in the event by presenting the Sari Murni booth, which offered various flagship products such as Momogi, Criscito, and Migi-Migi. Momogi’s newest products, namely Momogi Rendang and Momogi Soto Ayam, were also a main highlight and garnered enthusiasm from visitors.

The Philip Kotler Center for ASEAN Marketing Award is a form of appreciation for local brands that successfully highlight the excellence of their marketing strategies at the ASEAN level. In addition to Momogi, this award was also given to other Indonesian brands, such as Indomie (Instant Food ASEAN Trailblazer Award) and Kopiko Coffee (Beverage ASEAN Trailblazer Award).

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